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Intellectual Property News
The Fenty Trademark and Its Impact on Rihanna’s Empire
Welcome to our comprehensive guide on the Fenty trademark – an integral part of Rihanna's successful brand journey. In this article, we delve into the importance and impact of trademark registration, its distinctiveness, and how it has paved the way for the expansion of the Fenty brand.
Lindokuhle Mkhize
25 January 2024 • 2 min read
Ba da Ba ba ba: A Closer Look at the Trademark and the Impact on Brand Recognition
In the world of trademarks, certain phrases and jingles have the power to instantly evoke brand recognition. This blog post takes a closer look at the trademark “Ba da Ba ba ba” associated with McDonald’s.
Lindokuhle Mkhize
25 January 2024 • 5 min read
Disney’s New "Sam Witch" Trademark Registration
Dive into Disney's “Sam Witch”: explore the trademark, speculate on characters, and await the magic in this exciting addition to Disney Channel's legacy!
Lindokuhle Mkhize
25 January 2024 • 2 min read
Beyond the Track: Unveiling Hyundai's i30 N Brand Expansion in Diverse Industries
In this article, we explore the lesser-known side of the i30 N trademark, delving into the world of toys, sporting goods, and tech-driven products. Join us as we uncover how Hyundai is expanding its brand presence beyond cars and into new and exciting industries.
Lindokuhle Mkhize
23 January 2024 • 3 min read
Dive into the Exciting World of StuGo: Disney's Student Government Show
In this blog post, we will delve into the trademark filing for StuGo by Disney and its significance within the Disney universe.
Lindokuhle Mkhize
22 January 2024 • 3 min read
Behind the Star: Unveiling Mercedes-Benz's Bold Move to Protect Its Legacy
In this article, we will delve into the trademark filing of Mercedes-Benz, examining its importance, process, and the keywords associated with it. We will explore how trademark filing protects the brand's identity and reinforces its power and reputation in the automotive industry.
Lindokuhle Mkhize
22 January 2024 • 2 min read
Trademark Titans or Bullies? Unpacking 2023's Most Controversial Trademark Disputes
In 2023 industry giants clashed in courtrooms over trademarks. This article unravels trademark bullying and disputes, revealing the complex balance of power and intellectual property rights.
Joshua Julien Brouard
19 January 2024 • 3 min read
Coca-Cola's New Move: Introducing "Coca-Cola Lens"
Discover Coca-Cola's new “Coca-Cola Lens” trademark, signaling an innovative step into digital engagement in the beverage world.
Joshua Julien Brouard
18 January 2024 • 2 min read
Judge Tosses Trader Joe's Trademark Claim Against Union
: A judge tossed Trader Joe’s claims of trademark infringement by the company’s worker union in a scathing dismissal that included a threat of sanctions. Read on to find out why the judge believed that Trader Joe’s was misusing trademark law to quash worker rights and gain an advantage in other business disputes.
Amrusha Chati
17 January 2024 • 3 min read
Foray into Fitness: Tesla Files for New Trademark for "Cyberhammer"
Tesla has filed for a new trademark for “Cyberhammer”. This signals its first foray into the fitness industry as the Cyberhammer is expected to be exercise equipment inspired by the company’s well-known Cybertruck.
Amrusha Chati
17 January 2024 • 3 min read